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BOOST your LinkedIn Marketing Skills with the...
LinkedIn Liftoff Online Programme

Learn How to Use LinkedIn to Grow your Business without spending hours a day or spending on ads

Discover How to Use LinkedIn to Showcase your Expertise and Build High-Quality, Enduring, Valuable Business Relationships
  • Have you been on LinkedIn for many years but never really known how to make it work for your business?

     

  • Is your profile failing to position you as an expert in your industry sector or is it just an online resume?

     

  • Are you stuck for what to share in posts, articles and messages with connections?
The good news is that the LinkedIn Liftoff online training programme shows you how to benefit from the world's largest professional online networking site by showing you how to search for and communicate with the ideal contact in a specific company.

If you really want to find the perfect clients, partners and suppliers, then LinkedIn is platform for you.

Take your networking online and save both time and money by building relationships with potential clients without paying for membership to networking organisations and spending valuable time attending meetings.

Take this programme and learn how to:
  • Optimize your profile and get found for your expertise.
  • Build a highly targeted network with people you really want to do business with.
  • Engage with your network in a professional manner.
  • Enrich your relationship with your connections with highly valuable content.
  • Convert an online contact into a potential client.
Module 1: Getting Started on LinkedIn
Learn how to stand out from the crowd with a stellar LinkedIn profile which will help you get discovered for your expertise.
Module 2: Growing Your LinkedIn Network
Learn the optimal ways to grow your network in just a few minutes a day with highly relevant people including advanced people search with filters for the exact people you want to do business with.
Module 3: Engaging with your Audience

The LinkedIn Liftoff programme will show you how to communicate with your ever-growing network of highly relevant connections with carefully crafted posts and messages which encourage people take action so that they discover more about your business. 

Module 4: Creating LinkedIn Company Pages and Using Groups
You'll learn how to complete the company page information and the sort of content which works best on the company newsfeed. Learn the best way to find groups in your location and industry sector.
Module 5: LinkedIn Events

If you hold online or in-person events, the LinkedIn Events feature is the perfect place to promote them from your personal profile or company page.

Module 6: LinkedIn in 10 Minutes a Day

Discover the Blueprint for using LinkedIn in just 10 minutes a day so that it fits into your schedule. Keeping track of your activity is so much easier when you have a tried and tested system for using LinkedIn effectively.

Bonus 1: LinkedIn Sales Navigator
LinkedIn Sales Navigator provides you with more detailed filters for your searches so that you are communicating with potential contacts who closely match your ideal customer profile. It is the perfect platform for business professionals who wish to use LinkedIn as a CRM system because it allows you to group connections into lists and to keep notes on your communications tracking your activity.
Bonus 2: Content Explosion: 1 to 100
The Content Explosion: 1 to 100 bonus online video, shows you a systematic method to turn one blog post or article into multiple posts without taking hours and hours.
Bonus 3: Creating Images with Canva
Canva is the go-to online graphic design tool for non-graphic designers. In this bonus you will learn how to create LinkedIn banner images for your personal profile, company page, posts and articles.
Who is this online programme for?
LinkedIn Liftoff is ideal for anyone who is a business owner, business development manager, sales executive or marketing manager. In fact, anyone interested in building a brand on the world's largest professional networking platform self-employed who wants to communicate with the right people in the right companies. 


Learn from an Expert with over 10 Years' Experience

The LinkedIn Liftoff online training programme has been developed as a result of managing LinkedIn profiles for numerous companies and businesses owners across many industry sectors. 

Learn at a time and in a place to suit you.
All the Modules are online. Learn at a time and location to suit your busy schedule on a desktop, laptop, tablet or mobile. Download the resources to your device and print out as necessary.

Start LinkedIn Liftoff anytime.
Begin learning straight away. You have instant access to all the Modules and Worksheets and lifetime access to all the materials.

New Lessons added with new LinkedIn Features
LinkedIn Liftoff is updated regularly so you benefit from ongoing training at no extra cost.

"We are much better placed to realise the opportunities that LinkedIn provides for us in terms of disseminating information and establishing contacts."
"We have retained Amanda Brown of Alterra Business Consulting Ltd to help develop a strategy for our firm's presence on LinkedIn. Amanda has provided with both strategic direction and effective in-house training. We feel we are much better placed to realise the opportunities that LinkedIn provides for us in terms of disseminating information and establishing contacts."
James Pinchbeck Marketing Partner, Streets Chartered Accountants
"I would recommend this workshop to anyone that wants to use LinkedIn to support their business growth."

"I attended one of Amanda's LinkedIn workshops and left with a wealth of knowledge and energised to put into practice everything I had learned. As a business owner taking time away from your business can often be a wrench as there is always so much to do. I am really pleased that I took this opportunity to deepen my knowledge of LinkedIn and have left with lots of top tips and a great LinkedIn page. Amanda style is warm and engaging and throughout the workshop she makes time to support each attendee. I would recommend this workshop to anyone that wants to use LinkedIn to support their business growth."
Sally Beckford, Director of Solutions HR

"Amanda has added value to my business by making the process of LinkedIn & social media a real positive tool to my business progression."

"Amanda has added value to my business by making the process of LinkedIn & social media a real positive tool to my business progression. She has done this in a clear and commercial way, while making it fun, no easy feat! I would strongly recommend her skills to any business to ensure you are making the best out of all your marketing tools."
Claire Woolnough, Account Manager at Peninsula Business Services 

Learn from the LinkedIn expert with a decade of experience
Hi, my name is Amanda Brown. I'm a business consultant, author, and course creator. Following a corporate career (when I wished I'd had access to LinkedIn, instead of a Roladex), I have used my many years of experience to help business owners grow their companies using online marketing. 

For business to business companies, LinkedIn is unrivaled as method of finding the right people in the right companies in order to build valuable relationships. 

Building these relationships online takes skill and in this programme, I'm going to share with you the strategies and tactics which I have employed for clients over the past decade.

I have helped hundred of clients build highly valuable networks, raise the awareness of their brand and gain prospects and clients.

"Amanda has a deep knowledge of LinkedIn...Highly recommended!!"

"Myself and a colleague hired Amanda for a focused session which I found incredibly useful. Amanda has a deep knowledge of LinkedIn and conveys this in a manner which I found easy to take on board. Highly recommended!!"
Andrew Horne, Financial Planner, Continuum LLP

"I can't recommend this highly enough. It has completely transformed the way I use LinkedIn and it immediately helped me make some excellent connections who have already become new clients."

"I recently attended a LinkedIn workshop that Amanda Brown ran. I can't recommend this highly enough. It has completely transformed the way I use LinkedIn and it immediately helped me make some excellent connections who have already become new clients. Amanda explains everything clearly and really can make LinkedIn work for your business"
Katherine Phillips, Owner of Pop Connect Networking

"Amanda has an excellent knowledge of the LinkedIn networking platform and explained its various aspects and uses extremely well. She also showed us some useful less well known features that will certainly be very helpful to me in gaining new clients and business and franchisees. I am very pleased to be able to to recommend Amanda's services."
Jeff Frankling, CEO, Dor-2-Dor

"I really enjoyed the training that Amanda gave me in LinkedIn recently, she puts across the subject really well and in a simple and easy to understand way. I would recommend her to anyone seeking to expand their knowledge and effectively use social media to its full potential."
Paul Robinson, Managing Consultant, Blackmores (UK) Ltd

"She shows some useful less well known features that will certainly be very helpful to me in gaining new clients"
Frequently asked questions
Q: How is this course structured?
  1. Video and worksheet training: The training is delivered via videos and step-by-step worksheets, guides and templates.
  2. Each module has one or more lessons with its own videos and worksheets.
  3. On Wednesdays you can participate in a live Q&A with Amanda Brown to answer your questions.
  4. Lifetime access: You will have lifetime access to the course materials including any updates. 
Q: How long is each Module?
The Modules and Lessons vary in length. Most Lessons can be completed within an hour but the real benefit comes when you put the training into practice.

Take the training at your own pace. Study at a time to suit your schedule. Aim to complete one Module a week so you'll complete and implement what you learn in 9 weeks. 

It is recommended that you watch each video through from beginning to end and then replay it while putting each step into practice.

The more time you devote to each step, the more benefit you will get from using LinkedIn to build your brand and discover valuable connections.
Q: Do I need to be a LinkedIn user before I begin?
There are no prerequisites for starting the programme.

Most people will have a profile already but you will benefit from the learning even if your profile is out-of-date.
Q: I cannot find how to log in?
You will have been sent an email on registration. If you have any issues please email [email protected] and we will help you.

Please add this email to your safe sender list, whitelist or contacts list to ensure you receive your updates.
Q: Do you have further questions?
If you have any other questions, please email [email protected] and we will help you.

Please add this email to your safe sender list, whitelist or contacts list to ensure you receive our answer.

"Within two minutes of speaking to Amanda I knew she would be able to help even the likes of me with developing my LinkedIn Profile. There was so much I hadn't appreciated about this resource and, with Amanda's patience, I feel my profile now stands out. Despite her expertise I never felt patronised, in fact it was a pleasure working with her and completing the 'homework' suggested."
Nigel Ethelston, property developer & former Director, Factor 21 plc

"Amanda is extremely knowledgeable in how to maximise presence and your connections on LinkedIn. Amanda gave me ideas on how to use LinkedIn that I wouldn't have thought about and save so much time in other areas of my business such as sales. I would recommend Amanda to anyone that wants to engage properly on Linkedin and make the most of it!"
Anne Timpany, Women in Construction Ambassador

Copyright 2020: Alterra Business Consulting Ltd
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